Quan Wessels
Brand Design, Web Design, Search Engine Optimization, Graphic Design, UI/UX Design, Online Shop, Wireframes
Mixed Martial Arts for Everyone
Overview
Quan Wessels approached us to develop their brand as they moved to new premises. Due to a limited budget, we undertook a small-scale brand refresh, designed their website, crafted the user experience, and developed the copy for their website.
Our Approach
Quan Wessels’ brand identity underwent a refreshing transformation to mirror their new premises. We revamped the website’s interface, improving its aesthetic with the brand’s essence through refined brand colours, typography, language, tone, and messaging.
Recognising the prior oversight in user experience, we adopted a user-centric approach, prioritising intuitive navigation, streamlined content organisation, and responsive design across all devices for seamless interaction and engagement.
The Result
By streamlining their website, we removed over 25 unnecessary pages, significantly enhancing site navigation and reducing clutter. Through content consolidation, we’ve created a more user-friendly browsing experience. The copywriting resonates with Quan Wessels’ target audience, improving message clarity and connection. Additionally, aligning website design with their new brand identity has strengthened brand consistency across digital platforms.
